Social Media Management

We offer a selection of social media management packages designed to support brands at different stages of growth. Each package can be tailored to suit your specific needs.

Growth Plan

Signature Plan

Starter Plan

What’s included:

Content planning & strategy

  • Free onboarding strategy session for new clients

  • Scheduling of up to 2 posts per week

  • 1-2 static posts and 1x reel (using your own content)

Feed design & cohesion

  • Curated feed layout for a visually consistent brand presence (Instagram)

  • Consideration on how your content should flow together taking into consideration brand fonts & colours

Scheduling & posting

  • Uploading and scheduling content via Instagram

  • Caption writing, custom hashtags, location and brand collaboration tagging

Community engagement and reach

  • Engagement with comments within the first 10 minutes of posting to support visibility and reach

  • Posting and repurposing content across platforms (Facebook)

What’s included:

Content creation and strategy

  • Free onboarding strategy session for new clients

  • 1x on-site content shoot per month (one hour session)

  • UGC style photography + short-form video creation

Social media management

  • Up to 3 feed posts per week (mix of reels, static posts based on your preference)

  • Caption writing, hashtag strategy, location and brand collaboration tagging

  • Content scheduled and published via Later or Instagram

Community engagement and reach

  • Engagement with comments and DM replies within the first hour of posting to support visibility

  • Reposting of user-generated content, tags, and brand mentions

Content direction support and distribution

  • Monthly content calendar

  • Content repurposed and shared across Facebook

What’s included:

Content Creation

  • Up to 1x on-site content shoots per month (two hour session)

  • Combination of professional brand imagery and UGC style photography + short-form video creation

High-level social media management

  • 4 strategically curated posts per week (a mix of reels, storytelling carousels, static imagery, and graphics)

  • Fully managed caption writing, hashtags, location and brand collaboration tagging

  • Content scheduled and published via Later or Instagram

Stories and audience engagement

  • 1 Instagram stories set per week designed to increase engagement and connection

  • Engagement with comments and DM replies within the first day of posting to support visibility

  • Reposting of user-generated content, tags, and brand mentions

Monthly strategy assistance

  • Monthly content calendar created using Canva

  • Monthly story content ideas based on audience feedback, FAQs, and engagement insights

  • Free onboarding strategy session for new clients

Package Pricing

Starter Plan

$450/month

For brands ready to build a consistent, cohesive presence online.

  • 1-2 static posts + 1 reel per week

  • Feed design for a cohesive Instagram aesthetic

  • Scheduling, captions, hashtags & location + brand collab tagging

  • Cross-posting to Facebook

  • Onboarding strategy session

  • Client provides all visual content

Growth Plan

$750/month

For brands who want consistent SMM, but also UGC content created for them.

Everything in The Starter Plan, plus:

  • 1 monthly on-site content shoot (UGC + video)

  • Up to 3 posts per week mix of static posts + reels using a mix of your own content + UGC content.

  • Community engagement within first hour of posting to increase reach (comments + DMs)

  • Reposting of any tags, posts, mentions to stories

  • Monthly content calendar

Signature Plan

$1,050/month

For brands who require consistent, high-level content creation and a deeply integrated social media presence.

Everything in previous plans, plus:

  • 1 monthly on-site content shoot (UGC, video + professional brand photography)

  • Increased posting frequency (up to 4 strategically planned posts per week)

  • Mix of static posts, carousels, graphics or reels depending on your preference

  • 1 story set per week + monthly list of ideas based on customer FAQ / feedback

  • Community engagement within first day of posting to increase reach (comments + DMs)

Our Process
  • We’ll book you in for a complimentary 30-minute consultation. This gives us a chance to chat about your business, your social media goals, and the areas you’re needing support with. We’ll talk through how Daydream Content Studio can help create a more intentional and consistent online presence for your brand.

  • We offer three thoughtfully designed packages, which can also be tailored to suit your business needs and budget. Following your consultation, we’ll put together a personalised proposal for you to review and choose from.

  • Once you’ve selected your package, we’ll send through your contract and invoice so we can officially get started creating together.

  • Once everything is signed off, we’ll begin the onboarding process and start building a strategy for your socials. From there, we’ll move into content creation, posting, and ongoing monthly support to help your brand grow online.


“Elly managed our social media at Pinehaven Playcentre during a time when enrolments were low and we needed to increase awareness and attract new families to support funding.

She quickly put forward a clear and thoughtful social media strategy, created a refreshed profile, and produced beautiful imagery, educational posts, and branded graphics that were fully aligned with our policies and values.

Elly also developed and implemented a targeted campaign during Messy Play Week (our open week), which successfully encouraged new families to visit the centre. The campaign reached a younger audience we hadn’t previously connected with online and resulted in a noticeable increase in enrolments and funding.”

— Catherine Butler, Playcentre Supervisor